Their work with the largest life-sciences and pharmaceutical companies in the world has resulted in Cofactor developing unique technologies and software that use RNA to inform disease. With the goal of selling this as a product to their clients, the company needed to create new user paths to help guide them to the purchase points.
Instead of recreating the content architecture and UX for both the services and product purchases, Cofactor contacted the team I work with to assist in creating this UX path on the existing site to launch in short order.
Since we began, I have started working 1:1 with the client, creating roadmap infographics, new user flows, overseeing animations, and designing wireframes and brand layers for new site pages to help make the experience more fluid for their 3 targeted users.
Cofactor has been a client with 300FeetOut for 2 years now. Since we started, I became close to the project and responsible for handling most of the tasks they provided us with. Many range from new pages to be designed or updated from older/boring ones, overseeing animations and iconography to be implemented digitally, and executing infographics from concept to finish.